Although a country relying on tourism, with millions of visitors each year from every corner of the planet, Greece was essentially an uncharted country as no accurate maps or up to date travel guides providing objective information were available commercially to Greek and foreign travellers.
ROAD's
business
ROAD was founded specifically to cover the significant gap in
precision map and travel guide availability existing at the
time. This was and remains its exclusive business. The creation
of ROAD maps
The creation of a map requires specialised and technologically
advanced equipment as well as specialised knowledge, but the
most important element of map creation is exhaustive onsite research.